Overview
me&u is a hospitality ordering platform that connects menus, ordering and customer activity. With myne, behaviour and customer groups deliver relevant rewards in the ordering experience, while each order enriches the customer profile. Those richer profiles—and the groups they belong to—can also sync into me&u Connect, so email and SMS campaigns use the same live behaviour rather than a separate audience list.
What you can do
Apply personalised offers in the me&u ordering flow
Sync order activity into customer profiles in myne
Use groups and behaviour to decide who sees which reward
Combine in-venue POS and ordering into one customer view
Loop enriched profiles and groups into me&u Connect for email and SMS marketing
How it works
Connect the eligible me&u venue, menu and customer data with myne.
myne uses customer behaviour, groups and promotion rules to determine eligibility.
Relevant pricing, rewards or offers are presented automatically during the me&u ordering flow.
Enriched profiles and Customer Groups sync to me&u Connect so marketers can run email and SMS from the same customer data.
Requirements
Active myne and eligible me&u accounts
Integration enabled for the relevant venues
Products, locations and customer identifiers mapped
Promotion rules and redemption conditions configured



