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Google Ads

Google Ads

Google Ads

See paid acquisition in the context of customer behaviour, rather than treating campaign clicks and in-venue outcomes as separate stories.

See paid acquisition in the context of customer behaviour, rather than treating campaign clicks and in-venue outcomes as separate stories.

Built by

Google

Category

Marketing

Resources

Website

What is Google Ads?

Google Ads is Google’s paid advertising platform for search, display, and video. A brand runs campaigns from a Google Ads account and tracks what those ads cost. Google Ads includes search ads, display ads, video ads, and the spend report in that account.

Overview

Google Ads is the paid advertising account. Support says that once it is connected, paid spend can sit in Signals next to website activity and how busy the venue was. Google Analytics and Search Console are separate connections.

What you can do

  • See paid spend in Signals

  • Read that spend next to website sessions and venue activity

  • Keep Google Analytics for sessions, channels and top pages

  • Keep Search Console for organic search

Data synced

  • Support documents paid spend from Google Ads in Signals, next to website and venue activity

  • Google Analytics syncs the GA4 property. Search Console syncs organic search. Each is its own connection

  • Support has not published a field list for clicks, conversions or campaign setup

How it works

  1. Connect Google Ads if you want paid spend in Signals.

  2. Connect Google Analytics separately if you want sessions, channels and top pages.

  3. Connect Search Console separately if you want organic search.

Support mentions Google Ads inside Connect Google Analytics. There is no standalone Google Ads setup article.

Requirements

  • Active Google Ads and myne accounts

  • A separate Google Analytics connection if you want website sessions

  • A separate Search Console connection if you want organic search

Limitations

  • Support confirms paid spend in Signals. It does not document a click or conversion import.

  • Website sessions come from Google Analytics, not from Google Ads.

  • Organic rankings come from Search Console, not from Google Ads.

FAQ

Will myne change our bids?

Support does not describe bid changes. It describes paid spend sitting next to website and venue activity in Signals.

What shows up?

Paid spend, once Google Ads is connected. Sessions and top pages need Google Analytics. Organic search needs Search Console.

Is there a setup article?

Not a dedicated one. Support mentions Google Ads in the Google Analytics guide.